A priceless business leadership lesson from The Grateful Dead

10/31/24 at 02:00 AM

A priceless business leadership lesson from The Grateful Dead 
Forbes; by Eli Amdur; 10/26/24 
Phil Lesh, the Grateful Dead’s singularly iconic and beloved bassist, died last week at age 84. ... And the lessons we learned from him – and the boys – are more applicable to business than ever before. The timeliest of all comes from Phil ... The essence of the Grateful Dead, he explained, is “the infinite mutability of our music.” ... And if anything signals a business survival mandate in today’s dizzyingly changing world, that’s still it: infinite mutability. ... Every time they stepped on stage, they were a living, breathing experiment in creativity, fearless about treading new ground, easily drifting into their 20-minute jams (or more) on “Dark Star” or “Goin’ Down the Road” or “Morning Dew” or just about anything else … [They] stayed fresh, new, fearless, and constantly innovative. ... And who pointed us to this lesson? Phil, that quiet, unassuming bassist who usually could be seen stage right, away from the glare of the spotlight, while Jerry and Bobby took vocal and instrumental leads and Mickey and Billy wove together an integrated drum partnership ... All the while. There was Phil – the most innovative bassist I ever saw – laying down a foundation to support the Dead’s infinite mutability ...

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