Message into the Community with Tom Howell

"Message into the Community" with Tom Howell 
TCN Anatomy of Leadership; podcast hosted by Chris Comeaux; 6/26/24 
In this episode of the Anatomy of Leadership, Chris Comeaux interviews Tom Howell, Principal with Hundred Trees LLC, about the importance of effective messaging in leadership and marketing. They discuss the role of listening and research in crafting impactful messages that resonate with the community. Tom shares his experience using focus groups and qualitative research to understand people's perceptions and values. Tom emphasizes the need for organizations to deliver on their promises and provide quality products or services. The conversation highlights the importance of communication as a two-way process and the value of engaging and involving people in discussions.