Kirva Hospice CEO: Quality begins with staff education, engagement

01/09/25 at 03:30 AM

Kirva Hospice CEO: Quality begins with staff education, engagement 
Hospice News; by Jim Parker; 1/7/25 
Long-time hospice CEO Cheryl Hamilton Fried has taken the helm at Kirva Hospice, a new, standalone nonprofit established by the public service organizations Jewish Family Services and Beth Shalom. Kirva serves the Richmond, Virginia, region with plans to expand into contiguous markets. ... About 16% of their patients are of the Jewish faith.
Q: What are your top priorities as you take the helm at Kirva? Developing culture, that’s always been big for me. I’ve done that everywhere I’ve gone.
A: Developing people, so I’ve already tapped a couple of managers to elevate to directors, as we are growing our census pretty rapidly and really identifying areas that are unmet in the community. That’s what Kirva and Jewish Family Services want to do, is look at where the gaps are in senior care.

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