Gen Z prefers burial over cremation, reversing decades of preferences trending toward cremation

07/11/24 at 03:00 AM

Gen Z prefers burial over cremation, reversing decades of preferences trending toward cremation
PR Newswire; by National Funeral Directors Association; 7/9/24 
There is no shortage of social commentary on how Gen Z is redefining norms and challenging older generations to think differently, from fashion to workplace culture. But what about their perspective on death and dying? A first-of-its-kind survey conducted by the National Funeral Directors Association (NFDA) offers definitive data to show how Gen Z thinks differently about end-of-life matters for themselves and their loved ones – as well as similarities with older generations. Notable differences between the generations highlight Gen Z's unique perspective, even compared to Millennials who are the closest in age, highlighting a pivot in end-of-life preferences to come:

  • Final form of disposition ...
  • Talking about death ...
  • Importance of funerals ...
  • Role of funeral director ...
  • Comfort with death ...

NFDA's survey not only revealed new generational trends and end-of-life preferences, but also highlighted a need for all generations to find healthy ways to discuss death and their plans with friends and family. 
Editor's Note: Click here for descriptions of Generation Z. 

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